Warning. This information is neither good or bad. It can be used morally or immorally. I'd prefer if you used it for moral purposes.
Sexual desire.
Attractiveness is a bigger part of society than we are willing to acknowledge. There are many reasons for this, but part of it is sexual repression - the unwillingness or inability to admit one's sex drive and sometimes, urges.
Principles
1. Attractiveness is not the person's doing. A person's body is programmed to become whatever shape it is now, for biological reasons. It is only an inheritance.
2. You are programmed to find certain things attractive. You are a sexual being.
3. By realizing these two things and seeing it everywhere, we can begin the first step of mastering your sex drive. (Note that the sex drive is extremely sophisticated.)
4. Nothing is a coincidence. People try hard to make an impression.
5. Attraction requires two parties. If you see things as what they are, you can decide to think and feel differently.
6. Knowing the above, you have a choice. You can choose to accept and and go along, or you can accept it and say "no thanks".
A mental experiment.
Look at an image of someone you know personally and find extremely attractive.
Come on...everyone has one and everyone who doesn't is lying or dead.
1. Self Acceptance.
Accept that you are human and are programmed to be attracted to certain things. For most people, there is at least a physical attractiveness component.
2. Look at that face. Just glance and feel. As you do this, observe.
2.1. What do you see first?
2.2. What does it make you feel?
2.3. What does that feeling mean to you? Is the feeling telling you to do anything?
2.4. Where does that feeling come from?
3. Now try sketching the face or body of that person. Deconstruct that image into body parts.
A bit like what feminists call sexual objectification.
The ultimate purpose of pretty eyes is to make more pretty eyes.
3.1. Note what parts of the body you were attracted to.
3.2. What caused it to grow in such a way?
3.3. How does it feel like to see this person's face? Is it like a mask through which they breathe through?
3.4. Do you see the skull underneath? The bone structure?
3.5 If you are interacting with the person, you may find that the most important part of that person is the unseen nervous system.
4. Wrapping up.
4.1 Put it together. What is it about the whole combination, package that makes her/him attractive?
At this point, the people you used to see as being highly attractive may now look ordinary. To me, everybody looks like an animal that evolved from other animals, not too long ago.
5. Decision.
5.1 Do you decide to accept the attraction?
5.2 What do you choose to do?
At the end of the day, attractiveness is a fertility and health display. That's all.
At this point, we aren't finished. All we are doing is breaking a form down into the basics. The next step is to see the connection.
Use Cases
I Teach it.
Once one is out of the matrix, there is always a choice, between returning to the matrix - using or forgetting the knowledge of the matrix in order to enjoy it, OR permanently staying out and being dedicated to bring people out of the matrix.
II Use it in interactions.
You learn to see people as equals, no matter how beautiful they are. Ever felt shy because that girl was too pretty? Now you can choose to feel the attraction, and take the bait, OR decide "meh, I got better things to do."
Conclusion
Disney and Hollywood would have you believe that the good guys are the attractive ones and the bad guys are always ugly or deformed in some way.
That's far from the truth and dangerous. Physical and mental attractiveness (observable through speech and body language) has little to do with virtue.
You can choose to feel attraction or not attracted. As a human male, I know how it feels for my mind to be hijacked, when I don't want to be. I also see how females are far less susceptible to this irrationality. Now, I choose.
If more people did this, it can have social far-reaching consequences. (But this will be for next time, because this is out of scope.)