Premium Prices for Premium Services

I just realized, HK is becoming a bit like Japan.

People do what is required of them, but little more.

I don't like that. That's boring. I want surprise. Something more wonderful than I could possibly imagine, let alone expect.

Like this stuff, when I visited Tokyo.
http://www.timeout.com/tokyo/restaurants/top-15-tsukiji-street-snacks

When I ordered any of these, I didn't get anything more.

I love to receive something extra. Especially when I'm paying any kind of premium. And there's a physical human salesperson/cashier.

That's what I dislike about paying premiums. What often happens is, I pay more, and they deliver exactly what I'd normally expect, and nothing more, as scientifically determined by their market research, designers and engineers.

I get it. This is hard to do. But that's exactly what the premium is for.